Digital Marketing Strategy is a blog founded by Mike Corak of DAC Group, and David Hibbs of Responsys.
Mike Corak is the VP/GM of DAC Group's Southern Region, leading the office, and guiding the client strategic planning efforts for some of the performance agency's largest clients, and is co-founder of www.digitalmarketingstrategy.com. Previously, Mike lead the strategic planning practice at Ethology, designing and developing the agency from 0 to 80 employees, and strategy and account management efforts at Off Madison Ave. An active member of the digital marketing community and frequent blogger and speaker, Mike's passion is high-performing digital marketing. Mike's developed and implemented winning digital and integrated strategies for hundreds of companies over his +18 year career including the likes of Bank of America, Bridgestone, Coca Cola, ConAgra Foods, ConocoPhillips, Farmers Insurance, FedEx, Fujitsu, General Electric, Nike, Office Depot, and Walt Disney. Contact Mike at mikecorak@gmail.com, or interact with Mike here: twitter, LinkedIn, Slideshare.
David Hibbs is a Senior Digital Strategist for the Retail Division at Datalogix, and is co-founder of www.digitalmarketingstrategy.com. Prior, David was a Senior Strategic Consultant at Responsys and Co-Chair of the Email Experience Council's Cross-Channel Integration roundtable as well as the Consumer Education Roundtable. David's developed and implemented winning digital and customer lifecycle strategies for many companies over his career including The North Face, Lenovo, Leslie's Swimming Pool Supplies, Fujitsu, Nike, CSK Auto, Intuit, Massage Envy, BBC America/Canada Shop, Cars.com & Apartments.com. Contact and interact with David here: twitter, LinkedIn.